News: Portfolio 2005

TRAFFIC PULSE® CHOSEN BY THE WEATHER CHANNEL® TO DELIVER LIVE TRAFFIC CONDITIONS TO MILLIONS

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Wilson noted that Traffic Pulse was selected because of its proprietary digital roadside sensor data collection resources, along with its ability to provide unique lane-by-lane traffic information, which includes average speed, volume and even type of vehicle. The flexible technology and consumer-focused content presentation deliver the high quality, accuracy, and breadth of coverage that is expected from The Weather Channel.

"We are delighted that The Weather Channel has chosen Traffic Pulse solutions," said Robert Verratti, ceo, Traffic.com, Inc. "The Weather Channel's high level of product innovation and commitment to excellence combined with a consumer reach of more than 88 million homes nationwide provides us with an ideal partner and platform to deploy our traffic content. We look forward to this new partnership that will provide consumers with the useful combination of weather and real-time traffic information delivered in convenient formats."

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