News: Portfolio 2006

Batter Up! Time Warner Cable Announces the Luanch of the First Ever iTV Fantasy Baseball Tracker from BIAP Systems

Builds on Successful trial of Interactive Fantasy Football Tracker on TV

Stamford, CT & Sterling, VA June 8, 2006 - Time Warner Cable today announced the launch of its Fantasy Baseball Tracker in Green Bay, WI. This revolutionary interactive television application, powered by BIAP Systems, gives fantasy baseball participants the ability to input and track their personal team roster on-screen with the touch of a button on their digital cable remote. For the first time, they can watch any program on television and simultaneously receive continually updated stats for just their fantasy team. Initially, the application will also be rolled out to customers in Austin, TX, Columbia, SC, and San Antonio, TX.

 

 

 

"The Green Bay Fantasy Football test proved this type of feature provides value to Digital Cable customers and we expect this new Fantasy application to be as popular and convenient a feature for baseball fans," said Joan Gillman, Vice President of Interactive Television and Advanced Advertising for Time Warner Cable. "Customers can expect continual enhancements to our popular iTV applications like the 'Scoring Alert' feature that sends live on-screen updates to participants when a player on their fantasy team has accomplished something of importance."

 

The Fantasy Baseball Tracker is the perfect tool for fantasy gamers who wish to track players from their fantasy team(s). It can also be used by casual fans who are interested in following their favorite players. Whether it's a quick check to get the latest player news or injury updates, or the need to tune in for detailed scoring updates, the Fantasy Baseball Tracker provides users with their own personalized baseball experience on TV.

 

 

 

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